Occupation · SOC 27-3099
Media and Communication Workers, All Other
All media and communication workers not listed separately.
Median wage
$71,770
$38,530–$148,070
Projected growth
—
—
Annual openings
—
per year
Employed (US)
23,590
Job Zone —
Core skills
Active ListeningSpeakingReading ComprehensionCritical ThinkingWritingSocial PerceptivenessJudgment and Decision MakingTime Management
Knowledge areas
English LanguageCommunications and MediaComputers and ElectronicsCustomer and Personal ServiceAdministration and Management
Technology & tools
Document management softwareVideo creation and editing softwareGraphics or photo imaging softwareDesktop publishing softwareWeb platform development software
Representative tasks
Work with creative directors to develop design solutions.Present final layouts to clients for approval.Manage own accounts and projects, working within budget and scheduling requirements.
Competency framework
Skill expectations by proficiency level.
emerging
Client requirements — gather and record under direct supervision during initial project intake meetings in a media production environment.Desktop publishing software — operate basic functions to format documents and layouts under guidance from a senior team member.Creative briefs — read and interpret to identify key deliverables before beginning assigned tasks in a communications department.Draft layouts — prepare using graphics or photo imaging software following established templates provided by a creative director.Active listening skills — apply during team briefings to capture accurate notes on project goals and client expectations.Document management software — organize and file project assets according to department naming and version-control conventions.Written copy — proofread for grammar and style errors using basic editorial checklists in a fast-paced media production setting.Department heads — communicate clearly when requesting clarification on assigned tasks across creative, copywriting, or production teams.Project deadlines and budget guidelines — follow as directed by a supervisor when completing routine media communication assignments.Video creation and editing software — perform basic import, trim, and export functions on assigned short-form content under supervision.
developing
Design solutions — develop collaboratively with creative directors by contributing original concepts during brainstorming sessions for client campaigns.Final layouts — present to internal stakeholders for review, incorporating feedback to refine deliverables before client submission.Client accounts — manage day-to-day communications and project milestones while working within established budget and scheduling parameters.Graphics and photo imaging software — apply intermediate techniques to produce polished visual assets for print and digital media channels.Cross-departmental requirements — discuss and reconcile with art, copywriting, and production teams to ensure cohesive project execution.Web platform development software — update and maintain content on organizational websites in response to campaign and editorial schedules.Time management strategies — implement to balance multiple concurrent media projects without exceeding approved resource allocations.Marketing and communications principles — apply when selecting messaging approaches that align client objectives with target audience needs.Social perceptiveness — exercise when reading client or colleague reactions during presentations to adjust tone and messaging in real time.Video production workflows — coordinate editing tasks, including sequencing and audio syncing, for promotional or informational media content.
proficient
Client-ready design solutions — develop autonomously by translating complex briefs into strategic visual and written media deliverables.Final presentation packages — construct and deliver to clients, guiding approval discussions and negotiating revisions across multiple project formats.Full project portfolios — manage independently, maintaining on-time, on-budget delivery across simultaneous accounts in a competitive media environment.Creative, art, and production department leaders — engage proactively to align cross-functional contributions with overarching campaign objectives.Non-routine communication challenges — resolve by applying critical thinking and originality to devise novel approaches for complex client problems.Document management systems — architect and maintain for a project team, ensuring version integrity and accessibility of all media assets.Advanced desktop publishing and graphics workflows — integrate across tools to produce broadcast-quality publications and multi-platform content packages.Editorial and brand standards — enforce consistently across all written and visual outputs, coaching junior staff on quality expectations.Sales and marketing analytics — interpret to evaluate campaign effectiveness and adjust media communication strategies for improved client outcomes.Stakeholder presentations — lead with confidence, using oral expression and structured narratives to persuade senior clients and executive audiences.
advanced
Organizational creative direction — set by establishing media communication standards, brand voice guidelines, and visual identity frameworks across the enterprise.Strategic client relationships — cultivate at the executive level, translating long-term business goals into innovative media and communications campaigns.Departmental budgets and project pipelines — oversee at scale, allocating resources and prioritizing accounts to maximize organizational output and profitability.Emerging media technologies — evaluate and champion adoption of new video, publishing, and web platform tools that advance the organization's competitive position.Cross-functional leadership teams — convene and guide, aligning creative, production, copywriting, and client services divisions around unified campaign strategies.Talent development programs — design and implement to accelerate the growth of emerging and developing media communication professionals within the organization.Industry best practices and innovation — drive by synthesizing market trends, O*NET competency standards, and organizational learning into evolving workflow methodologies.High-stakes client presentations — orchestrate at the organizational level, representing the agency or department as principal spokesperson for major account decisions.Quality assurance frameworks — institute across all media output channels, establishing review protocols that uphold excellence in written, visual, and digital communications.Organizational culture of adaptability and achievement — model and foster by recognizing exemplary work, setting ambitious performance benchmarks, and mentoring senior practitioners.
Also known as
10 alternate job titles map to this occupation.
Audience CoordinatorAudio-Visual SpecialistContinuity ManagerGraphologistPA Announcer (Public Address Announcer)ReaderScript ManagerStage TechnicianTrain AnnouncerTrain Caller