Course · AL

Advertising and Graphic Design III

Career and Technical Education, Alabama State Department of Education (ALSDE)

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Advertising and Graphic Design III is the final course in the Advertising and Graphic Design pathway. It provides opportunities for students to pursue software credentials using industry-standard software, create multimedia design campaigns, develop a professional design portfolio, be exposed to professional experience, and explore careers and post-secondary education opportunities in advertising and graphic design.

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Skills taught

Implement and explain copyright and trademark laws, rulesCreate and present comprehensive advertising campaigns created through graphic designJustify decisions regarding applications of color theory in original graphic design and advertising projectsDefend the selection and use of various fonts for original works in advertising and graphic designDesign corporate logos and supporting graphic assetsCreate and organize a comprehensive portfolio of original, professional-quality graphic designs
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